Our seasoned communications advisors draw upon backgrounds in media, finance, law and public policy in addition to communications, giving us the multi-dimensional, 360-degree view needed to get to the right solution to every challenge – not just the easiest or most obvious one – every time.
Chief Reputation Architect
Jon Goldberg founded Reputation Architects after more than 25 years as an advisor to top corporate executives, a senior leader at some of the world’s most prominent communications firms and a front-line spokesman for major corporations and non-profit organizations.
Jon has helped countless companies, non-profits and government entities enhance their reputational equity, inoculate themselves against reputational harm and transform adverse situations into opportunities to demonstrate responsible leadership. His crisis and special situations experience has included everything from government investigations, complex mergers and reorganizations and unanticipated executive successions, to activist attacks, technology failures, privacy and data security breaches, product recalls, intellectual property challenges, class action lawsuits, labor disputes and workplace and environmental disasters.
Before founding Reputation Architects, Jon was Partner and leader of the Corporate Affairs practice of Porter Novelli, the international communications consultancy. Earlier, he was executive vice president and general manager of Edelman Public Relations Worldwide and Edelman’s national director of crisis and litigation communications, served in senior client management roles at J. Walter Thompson, and was a principal media spokesman for The Prudential Insurance Company.
A frequent speaker and media commentator on reputation management and crisis communications topics, Jon is a faculty member of the American Management Association, a founding member of the AMA’s Homeland Security Council, and a member of the New York Electronic Crimes Task Force, a public-private partnership operating under the auspices of the United States Secret Service to recommend strategies for protecting America’s financial, information and telecommunications infrastructures. He holds a BA degree in journalism and an MBA in finance, both from New York University.
Kate has led award-winning global campaigns across the corporate, financial services and professional services sectors for clients such as PricewaterhouseCoopers, King & Spalding, Capital One, American Express, TXU and AIG. An expert in executive and professional visibility and media relations, Kate’s work for the international law firm King & Spalding was recognized as the top legal media relations campaign of 2009 by PR News. Before joining Reputation Architects, Kate spent nearly nine years at Porter Novelli, where she rose from account executive to senior vice president. A graduate of Fordham University, she began her public relations career at Creamer Dickson Basford.
Suzanne Andora Barron
Suzanne has extensive experience in corporate affairs, cross-border communications, issues management and advocacy relations for multinational companies and start-ups across the technology, financial services, professional services, healthcare and consumer products industries. As a vice president at Edelman, Suzanne managed global communications programs for The Samsung Group and, later, for the Korean Foreign Trade Association, helping the association and the Korean government promote the liberalization of the Korean market and the quality of Korean products to U.S. audiences. Previously, she was an international client services manager at Public Korea in Seoul, where she used her understanding of Korean culture and language in her work for The Sunkyong Group, Qantas Airways and Castrol Motor Oil. She began her career in Washington as a staff assistant on Congressman John D. Dingell’s (D-MI) Oversight and Investigations Subcommittee. Suzanne holds a BA in political science from William Smith College and an MBA from Yonsei University in Seoul, Korea.
Tony focuses on media relations, leadership positioning and brand-building for legal, financial, professional services and business-to-business clients across Europe and the Middle East, and is a sought-after advisor to law firms and other service organizations on the use of communications to drive market reputation and business results. An accomplished journalist, over the course of his career Tony held senior editorial roles at publications such as Legal Week, Project Finance International, Credit Today, The European Lawyer and Defence Digitization Bulletin. He is an honors graduate in cultural and media studies of the University of the West of England.
Rosemarie Yu, Esq.
An attorney and established member of both the legal and journalism communities in New York, Rosemarie Yu was an associate editor at The National Law Journal for six years. In addition to collaborating with attorney-authors, she managed the production of the NLJ 250, the definitive survey of the nation’s largest law firms. More recently, Rosemarie spent seven years at Edelman managing programs on behalf of legal and professional services clients such as Alston & Bird; Shearman & Sterling; Andrews Kurth; and PricewaterhouseCoopers. Rosemarie holds a J.D. degree from the New York University School of Law and a B.A. degree in English from Penn State. She is a member of the New York State bar.