by Jon Goldberg | May 27, 2026 | Crisis Management, Crisis Planning, Reputation Risk
A version of this article appeared originally in Strategies & Tactics. Most organizations have no trouble stating their values. The problem is what becomes of them when things hit the fan. If I’ve learned one thing in more than three decades leading organizations...
by Jon Goldberg | May 22, 2024 | Online Reputation Management, Reputation Risk, Thought Leadership
A version of this article appeared originally in Strategies & Tactics. Black Lives Matter. Immigration. Abortion. The war in Gaza. Lately, it seems as though not a day goes by without another organization or brand being attacked for speaking out — or, in many...
by Jon Goldberg | Apr 5, 2024 | Crisis Management, Online Reputation Management, Reputation Risk
The rapid proliferation of generative artificial intelligence (AI) and large-scale natural language models such as OpenAI’s ChatGPT and Meta’s LLaMA is reshaping the way information is gathered, analyzed and processed to feed mankind’s insatiable appetite for content....
by Jon Goldberg and Joann Krakowski | May 27, 2022 | Crisis Management, Crisis Planning, Reputation Risk
Many cultures share the annual ritual of spring cleaning. Jews scour their homes to remove all traces of leavening in preparation for Passover. People of Iranian descent engage in khaneh tekani, or “shaking the house,” for the Persian New Year. The Chinese welcome...
by Jon Goldberg and Joann Krakowski | Mar 23, 2022 | Online Reputation Management, Reputation Risk
Since 2001, Wikipedia has grown to become the world’s go-to encyclopedia of online knowledge. With more than 55 million articles in 309 languages (6.4 million in English alone) it’s hard to look up anything these days and not immediately find a relevant Wikipedia...
by Jon Goldberg | Jun 7, 2021 | Crisis Planning, Reputation Risk, Thought Leadership
A version of this article appeared originally in Strategies & Tactics. Within days of the riot at the U.S. Capitol on January 6, 2021, reports began surfacing on social media of protesters who were spotted at the Capitol being fired by their employers. Some of the...
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