by Jon Goldberg | Dec 16, 2019 | Uncategorized
A version of this article appeared originally on Spin Sucks. “You keep using that word. I do not think it means what you think it means.” – Inigo Montoya, The Princess Bride Recently, I read an article about what marketers get wrong about thought leadership. The...
by Jon Goldberg | Nov 20, 2019 | Uncategorized
If you belong to one of those families with the unfortunate custom of going around the Thanksgiving table so everyone can declare what they’re thankful for, what do you usually say? Are you grateful to be among people you love? Blessed by good health or a thriving...
by Jon Goldberg | Oct 15, 2019 | Uncategorized
A lot has happened in the two years since actress Alyssa Milano set off a viral maelstrom of conversation, introspection, legislation and litigation about sexual misconduct in the workplace after asking her Twitter followers to respond “me too” if they’ve been...
by Jon Goldberg | Sep 27, 2019 | Uncategorized
It’s easy to understand why organizations continue to be seduced by the ridiculous pitches of online reputation repair consultants who promise to make negative search results vanish, guaranteed! For one thing, few of us ever fully outgrow our childhood fascination...
by Jon Goldberg | Jun 1, 2019 | Uncategorized
Welcome. My name is Jon, and I’ll be your blogger today. A few words about me to start things off. For years, people have been telling me I should write a book. A memoir, perhaps, recounting some of the more interesting situations I’ve encountered over three decades...
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